Minimalist Effect in the Maximalist Market by Antrepo

Minimalist Effect in the Maximalist Market by Antrepo

Designers Antrepo have created conceptual packaging design for well-known supermarket products by stripping back the existing graphics in stages.

Minimalist Effect in the Maximalist Market by Antrepo

Called Minimalist Effect in the Maximalist Market, the experiment asks readers to choose which of the stages they prefer.

Minimalist Effect in the Maximalist Market by Antrepo

More information on the designers' blog.

Minimalist Effect in the Maximalist Market by Antrepo

The information that follows is from Antrepo:


Minimalist Effect in the Maximalist Market

Our last project is about simplicity and we try to find alternate simple version for some package samples of the international brands. We think almost every product needs some review for minimal feeling.

Minimalist Effect in the Maximalist Market by Antrepo

What is your choice in these 3 different variations?
1. Original variation
2. Simple variation
3. More simple variation

Minimalist Effect in the Maximalist Market by Antrepo

P.S. This project is only a design practice for showing minimal feeling of some international samples. It is an article about unnecessary items on the global brands, any of them, second or third variations are not new packaging proposals!

Minimalist Effect in the Maximalist Market by Antrepo

A dose of minimalism and efforts for changing the perception is maybe the simplest definition for Antrepo Design Product.

Minimalist Effect in the Maximalist Market by Antrepo

Antrepo is a multi-disciplinary design consultancy. Also It produces a fresh design object for better tomorrow like posters, industrial object, fonts etc.

Minimalist Effect in the Maximalist Market by Antrepo

At the base of Antrepo are New formulas created by the Antrepo Team.

Minimalist Effect in the Maximalist Market by Antrepo

See also:

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Champagne packaging
for Zarb
Beer packaging
by Brewdog
Packaging for potatoes
by Héctor Serrano